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FRANSAT FROM EUTELSAT

A bouquet of subscription-free DTT channels is now available across
France via ATLANTIC BIRD™ 3 at 5° West

In this extended Take Cover we focus on FRANSAT, Eutelsat’s new satellite service
offering French DTT channels across metropolitan France. Over the page, Jean-Luc Deroudilhe, FRANSAT’s Chief Operating Officer, explains why Eutelsat has made this
exceptional move.

Eutelsat marked summer with the launch of FRANSAT on its ATLANTIC BIRD™ 3
satellite located at 5° West. This orbital position has been delivering French national
analogue channels to terrestrial transmitters for more than 20 years. Over this period a large installed base of Direct-to-Home and community satellite antennas has developed to deliver these channels directly to homes in areas beyond terrestrial reception.

FRANSAT principally addresses the 10-15% of TV homes in metropolitan France that will be unable to receive terrestrial DTT or who will have poor reception with the definitive switch-off of terrestrial analogue broadcasting, scheduled for 30 November 2011.

Put together by Eutelsat and packaged as ‘FRANSAT’, there are two offers: a basic
package of 18 SD channels, and an HD version that includes the four free DTT
channels broadcast in HD (TF1 HD, France 2 HD, ARTE HD and M6 HD). Available on
a subscription-free basis, viewers simply need to buy a FRANSAT pack comprising
a decoder and access card, that are widely available across France at multiple
retail outlets, with particular emphasis on availability in rural areas with limited access to TV channels.

Digital France 2012 Plan
The transition to digital of France’s longstanding neighbourhood reflects the ‘Digital France 2012 Plan’ and the new broadcasting law of March 5, 2009, which aims to offer a solution to French homes located in areas with poor terrestrial reception. FRANSAT will enable viewers in these regions to access DTT channels via satellite without incurring the extra cost of adjusting their existing dish installation. France’s free analogue channels continue to broadcast via ATLANTIC BIRD™ 3.

Jean-Luc Deroudilhe comments: “By offering all French free DTT channels to homes
beyond range of terrestrial reception, Eutelsat is demonstrating its ambition to support the seamless transition to digital for all French homes, and to pursue the universal service mission of our 5° West neighbourhood. Satellite technology has once again illustrated how it can complement terrestrial networks and play a key role at the heart of the digital economy.”

FRANSAT HIGHLIGHTS

All free-to-air DTT channels, including HDTV channels
FRANSAT offers access to France’s 18 national DTT channels, as well as to the regional DTT channel, France Ô, and the four HD channels: TF1 HD, France 2 HD, M6 HD, ARTE HD.

A subscription-free service with no time-limit
Based on the same model as terrestrial DTT, satellite reception of France’s free DTT channels via FRANSAT is subscription-free and not time-limited.


A solution for homes unable to receive DTT terrestrially
For homes equipped with a dish fitted with a universal LNB to receive France’s six national analogue channels via ATLANTIC BIRD™ 3, by replacing their analogue decoder with a digital FRANSAT Pack they will get instant access to France’s free DTT channels with no change to their dish.

A broad range of decoders to meet all needs and budgets
Four manufacturers and distributors (Aston, Metronic, Servimat, Wisi) are already providing labelled FRANSAT decoders tailored to endusers’ needs.

A non-proprietary system open for multireception
FRANSAT-labelled decoders are designed to give users full freedom to deploy their
equipment, in compliance with laws for interoperability of reception equipment.

Technical solutions for community reception
A single cable per home is sufficient to distribute all television and radio channels in
a community building. Users simply connect their FRANSAT decoder into the plug-in
socket.

Eutelsat web site