broadband
ADDITIONAL INFO


Find out which satellites have capacity for Business TV and Radio services

:: Orbital positions

TELECOMS :: BUSINESS TV & RADIO


Enhancing internal information flows, delivering distance education, or providing customers with product information

Digital television has led to tremendous growth in the demand for business TV services. Whether used to enhance internal information flows, deliver distance education or provide customers with product information, business TV offers a significant and cost effective upgrade to your company's corporate communications.

Similarly, new digital radio capabilities have broadened the possibilities for using business radio for closed used groups and other business applications such as information and entertainment in shops and stores.


HOW BUSINESS TV WORKS

For broadcast quality Business TV, technically there is no difference with Digital Television for the Direct-to-Home market. MPEG-2/DVB technology is dominant.

Alternatively, video signals can be encoded using computer-based techniques (such as MPEG-1, Real Video etc.) to embed video streams into data streams, particularly in conjunction with other multimedia services or high speed Internet access.

Whichever option is used, the physical transport mechanism is mostly based on the MPEG-2/DVB standards, making receiver technology available at an affordable price thanks to the high volumes of the consumer market.

One economical option offering bandwidth flexibility is to use Single Channel Per Carrier mode. This is viable for a small number of reception sites and requires the use of a larger reception antenna.

Business TV signals can also be multiplexed, making SKYPLEX or Eutelsat Digital Platforms an interesting option for applications with substantial daily use.

 HOW BUSINESS RADIO WORKS

Depending on the application and the number of reception stations, the following scenarios can be envisaged for business radio:

- Narrow-band SCPC carriers using VSAT-technology. This requires professional reception equipment and is only feasible if the number of reception sites is small.

- Digital Modulation within an analogue audio subcarrier. This service is offered by operators leasing analogue TV capacity.

- Transmission via a digital platform (e.g., an EDP) as DVB/MPEG-2 audio. This allows reception of the signal with standard DVB consumer receivers. The transmission format is MPEG-2 Layer 2 (often called MPEG 2).

- Transmission via a digital platform (e.g. an EDP) as multimedia stream. For reception of the signal, a multimedia PC equipped with a digital satellite receiver is required. The advantage is that more advanced audio coding techniques (e.g., MP3 or AAC) can be used and the same stream can be used for other applications, such as data distribution, during non-business hours.